It took many attempts to perfect

As Taylor embarked on the journey of establishing his new restaurant franchise, he contemplated offering a complimentary treat for his guests. Initially, he considered popcorn but soon recognized that nothing could rival the enticing aroma of freshly baked bread.
Determined to create the perfect savory-sweet dinner roll to pair with steaks, Taylor and his kitchen manager began experimenting with various types of flour and yeast. They tirelessly tested countless combinations, going through numerous bags of flour in their quest to refine their proofing and baking techniques—arguably the most challenging aspect of bread-making. Eventually, they discovered the ideal flour that worked harmoniously with their homemade yeast. Indeed, the reason Texas Roadhouse rolls are so challenging to replicate is that they use a special yeast cultivated in-house, which the staff continuously nourishes to achieve the perfect balance of density and fluffiness in their rolls.
Taylor also aimed to incorporate a hint of classic Southern sweetness but realized that sugar alone didn’t enhance the flavor or interact well with the yeast. Instead, it’s rumored that he chose to add a sprinkle of cinnamon to elevate the sweetness and enrich the flavor profile with a touch of honey. Clearly, Taylor was onto something special, as these rolls have delighted Texas Roadhouse customers for over 30 years.
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