What Flavor Are Candy Circus Peanuts, Anyway?

Candy Circus Peanuts are a peculiar confection that have puzzled and intrigued candy enthusiasts for decades. Despite their name, these marshmallow-like treats bear little resemblance to actual peanuts, either in flavor or texture. Instead, Circus Peanuts are best known for their distinctive orange color and banana flavor, which often surprises those expecting a peanut taste. The candy's history dates back to the 19th century, making them one of the oldest candies still in production today. Originally, they were seasonal treats, available only in the spring, but their popularity eventually led to year-round availability. The texture of Circus Peanuts is spongy and slightly firm, similar to that of a marshmallow, though slightly denser. They are made from a mixture of sugar, gelatin, corn syrup, and artificial flavors. This unique combination of banana flavor and marshmallow texture creates a nostalgic experience for those who grew up enjoying them, while also intriguing new generations of candy lovers. Despite their divisive reputation, Circus Peanuts have maintained a dedicated fan base and continue to be a staple in the world of classic American candies.
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Is there a reason why circus peanuts taste like banana?

Numerous traditional dishes prominently feature peanuts or are entirely centered around them. While they likely appeared after circus peanuts, peanut brittle also originated in the 1800s and continues to be a significant element of pop culture today. In the following century, the peanut butter and jelly sandwich secured its place in American culinary history. Time and again, peanuts have proven to be a crowd favorite. Thus, the peculiar banana flavor of circus peanuts certainly doesn't stem from a lack of appreciation for this versatile ingredient. Unfortunately, these theories fall short of providing a definitive explanation.

In 1999, John Flanyak, Brach's director of research, shared with The Wall Street Journal a theory suggesting that banana flavoring was simply more cost-effective than peanut flavoring when circus peanuts were first created. Additionally, in his book "Andrew Zimmern's Field Guide to Exceptionally Weird, Wild, & Wonderful Foods," celebrity chef Andrew Zimmern speculated that the unusual flavor could have arisen from a mistake involving banana oil. While both theories are plausible, they do not bring us any closer to uncovering the true story behind this candy.

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