Reviving the fluffernutter — from wartime necessity to Bay State staple

As convenience foods gained popularity in the 1960s, the creators of Marshmallow Fluff recognized an opportunity to turn their product into a household favorite. They revamped Emma Curtis's original Liberty Sandwich recipe by replacing the dense whole-grain bread with soft white bread. The updated recipe quickly became a hit and has remained a beloved choice in Massachusetts, even appearing on lunch menus in public schools.
Over time, the recipe made its way to the peanut-loving South, where it also became a beloved classic. Given that peanuts and peanut butter are staples of Southern cuisine, it’s no surprise that locals embraced fluffernutters. They even created various twists on this sweet treat, such as drizzling chocolate spread on top or using marshmallow fluff to elevate a standard PB&J.
Today, marshmallow fluff not only fills this nostalgic sandwich but is also a key ingredient in Rice Krispie treats, easy fudge recipes, and holiday sweet potato casserole. Remarkably, marshmallow fluff has even been sent to space, allowing astronauts aboard the International Space Station (ISS) to enjoy fluffernutters while observing the universe.
Recommended

Delaware's Signature Sandwich Makes Every Day Feel Like Thanksgiving

The Surprising Reason That Frozen Orange Juice Concentrate Was Invented

Why You Should Eat Cranberries On Indigenous Peoples' Day

Is Cream Soda Just Vanilla-Flavored Root Beer?
Next up